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Advanced SEO Channels Contents Marketing News and Research Semrush Create a free account Don't miss the opportunity. Try over 55 products for free. Theme switcher Main page / SEO What are SERP Features? An in-depth guide Chiara Clemente Sep 14, 2022 8 min read What are SERP Features? INDEX How to understand if your site has obtained SERP Features How to understand if your competitors' sites have SERP Features Final thoughts SERP Features are all the additional elements on a search engine results page that add something new to the typical format of a search result . Google calls these types of results " search results features " or "search features". These features are continuously tested to provide an optimal user search experience .
Here are some of the most common SERP features or functionality you Venezuela Phone Number might see on Google: Featured Snippet Local package Reviews Sitelinks Video Top news Images Twitter Knowledge panel Frequent questions People have also asked Related searches Google flights Hotel package Job offers Google Ads Shopping ads (product listings) Rich Snippets Let's now look in detail at the different types of SERP features. img-semblog Featured Snippet Featured snippets can appear above regular organic results. This is sometimes referred to as " position zero " in the charts. In featured snippets, Google highlights a portion of text or video from a website to provide a concise and direct answer to the user's question. img-semblog Featured snippets always link to the domain from which the information is pulled.
But, unlike regular organic search results, the link is placed after most of the text. This SERP feature is typical of searches on characters, events, scientific facts, sports, conversions, calculations, choice of colors, etc. Sometimes featured snippets may appear as widgets, for example if your search query is "weather" or " convert inches to centimeters ." Knowledge panel Google uses a knowledge panel to provide a quick overview of people, places, or things that often includes significant dates, a summary of the topic, and some images. The panel appears in the top right corner of the SERPs in desktop results and at the top in mobile. img-semblog The Knowledge Dashboard is powered by the Knowledge Graph , Google's database that compiles background information from sources like the CIA World Factbook, Wikipedia, and millions of searches performed every day. Image package Image packs appear when Google believes that visual content serves to create a more complete results page. img-semblog Image results may appear as a row or block of related images among organic results.
Here are some of the most common SERP features or functionality you Venezuela Phone Number might see on Google: Featured Snippet Local package Reviews Sitelinks Video Top news Images Twitter Knowledge panel Frequent questions People have also asked Related searches Google flights Hotel package Job offers Google Ads Shopping ads (product listings) Rich Snippets Let's now look in detail at the different types of SERP features. img-semblog Featured Snippet Featured snippets can appear above regular organic results. This is sometimes referred to as " position zero " in the charts. In featured snippets, Google highlights a portion of text or video from a website to provide a concise and direct answer to the user's question. img-semblog Featured snippets always link to the domain from which the information is pulled.
But, unlike regular organic search results, the link is placed after most of the text. This SERP feature is typical of searches on characters, events, scientific facts, sports, conversions, calculations, choice of colors, etc. Sometimes featured snippets may appear as widgets, for example if your search query is "weather" or " convert inches to centimeters ." Knowledge panel Google uses a knowledge panel to provide a quick overview of people, places, or things that often includes significant dates, a summary of the topic, and some images. The panel appears in the top right corner of the SERPs in desktop results and at the top in mobile. img-semblog The Knowledge Dashboard is powered by the Knowledge Graph , Google's database that compiles background information from sources like the CIA World Factbook, Wikipedia, and millions of searches performed every day. Image package Image packs appear when Google believes that visual content serves to create a more complete results page. img-semblog Image results may appear as a row or block of related images among organic results.